TikTok is currently experimenting with a new feature that would allow users to pin specific videos to the top of their profile display, making it easier for them to show off their best work to others.
Sam Schmir’s example, though posted by social media specialist Matt Navarra, confirms that the new feature allows you to pin specific clips to the top of your profile content grid, allowing you to highlight your greatest work or recent promotions, Q&A clips, comments, and so on.
As of now, you can pin up to three clips at a time, which fills up the entire top line of your display and gives you yet another opportunity to develop your audience and increase engagement by focusing attention on a particular piece of work.
After all, post pinning is already accessible in the majority of social apps, providing administrators and users more control over how their content is displayed. This can be a huge help in keeping visitors’ attention. Like other platforms, you can utilize it in a variety of ways. Some people will share their most interesting tweets or posts, while others will share promotions, a new blog piece, or their most recent book.
Although it won’t be a dramatic change, you should consider it for your future TikTok plans because it could be useful and helpful.
Even more brands will be looking at TikTok this Christmas season as it continues to grow in popularity. As a result, you should seek for ways to increase your TikTok engagement everywhere you can — even if this isn’t a “game-changer” per se, any benefit you can get is worth trying out.