The Egyptian fintech startup bokra, which specializes in goal-oriented investment and savings, has entered into a strategic partnership with Dahab Masr, a company focused on investments in precious metals. This collaboration has led to the creation of a new platform that enables users to invest and save in a variety of precious metals, including gold, silver, and platinum.
The bokra application is designed to provide users with personalized and balanced financial and investment plans across different asset classes. This innovative approach is based on asset-backed securities for the first time, allowing users to increase their wealth through fractional ownership of a diverse range of products.
Scheduled to be launched in the second quarter of the current year, the bokra platform prompts users to complete a detailed questionnaire to assess their risk tolerance, investment duration, and monthly contribution capacity. The responses are then used to tailor a portfolio that matches the user’s investment objectives with a suitable mix of financial instruments.
Last month, bokra successfully raised US$4.6 million in a pre-seed funding round. Building on this momentum, the company has now unveiled its partnership with Dahab Masr, which is renowned for pioneering investment solutions in the precious metals sector. The joint venture has resulted in the “bokra Dahab” platform, which aims to offer individuals and small and medium-sized enterprises (SMEs) in Egypt, the United Arab Emirates, and Saudi Arabia the chance to broaden their investment portfolios. The platform promises a secure and streamlined process for investing in precious metals.
Ayman El-Sawy, the founder and CEO of bokra Holding, expressed his pride in the launch of the bokra Dahab platform, which is a product of the partnership with Dahab Masr. He emphasized the company’s commitment to revolutionizing wealth management for individuals and SMEs by providing a seamless and secure experience across their platforms.
El-Sawy also indicated that this partnership is just the beginning of a series of strategic alliances with industry leaders across various asset classes. These collaborations are in line with bokra Holding’s strategy to enhance their offerings with the support of experts and seasoned market leaders.
