Leonard Steigeler spent some time with Sabunta as a co-founder before it merged with Kasuwa to form Jumia.com.ng, an online retail store. He then left Rocket Internet to form his own venture in Nigeria – Sunglasses.com.ng, Nigeria’s biggest online retailer for sunglasses and contact lenses.
He has now come out with another retail store called Glamour.com.ng. This store caters for all things glamour for men and women- fragrances, skin-care, cosmetics.
Hmm…. I wonder why Leonard is setting up narrow niche retail offerings when he could have just set up one store to cater for all the categories, i.e. like Jumia.com.ng or Konga.com. Does he think there is enough depth in the market for these separate offerings? Only time will tell.
I wish him the best…..