The Nigerian startup Blueroomcare, which offers a digital therapy service covered by insurance, has successfully secured an undisclosed amount of pre-seed investment. This financial boost is aimed at propelling the company’s vision of making therapy services both affordable and widely accessible to the African population.
Mental health support has long been hindered by obstacles such as cost, availability, and societal stigma. Many individuals who need therapy hesitate to seek help due to these barriers, leaving emotional and psychological struggles unaddressed. The introduction of digital therapy services has changed this landscape, making professional help more accessible than ever. With online psychiatry experts offering guidance in a secure and flexible setting, people can now prioritize their well-being without the added pressure of traditional in-person visits.
This modern approach to therapy not only broadens access but also encourages consistency in mental health care. The ability to connect with professionals at a convenient time fosters a sense of comfort and openness, which is essential for effective treatment. As more individuals embrace digital platforms for mental wellness, therapy becomes less of a luxury and more of an essential, everyday resource for maintaining a balanced life.
Blueroomcare, which commenced operations toward the end of 2021, provides a platform where clients can engage with therapists through various digital means, including in-app text messaging, video calls, and voice messages. The service is designed to leverage sophisticated algorithms that work in conjunction with the expertise of certified mental health professionals. This approach ensures that each user receives a mental health care experience that is not only comprehensive but also customized to their individual needs.
The recent pre-seed funding round for Blueroomcare was spearheaded by EHA Impact Ventures. The round also saw contributions from other notable investors such as TVC Labs and Innovest Africa. The influx of capital is intended for the enhancement of Blueroomcare’s platform, the introduction of innovative features, and the expansion of the startup’s reach to a wider audience.
Moses Aiyenuro, the founder and CEO of Blueroomcare, expressed his excitement over the investment, highlighting the significance of the support from a distinguished group of backers who share the company’s commitment to its mission. He emphasized that the newly acquired funds would be instrumental in advancing their technology and broadening their service offerings. Aiyenuro’s statement underscored the company’s dedication to achieving its ambitious objective of making top-tier mental health care universally accessible.
