Airtel Africa unveiled a new thematic campaign – It’s Now – with African Footballer of year, Yaya Toure as the ambassador.
This new campaign seeks to nurture and grow talent in Africa through sports, lifestyle and music. At the same time, the campaign aims to provide customers with access to connectivity and technological solutions.
According to the Airtel Africa CEO Christian de Faria, “We are excited to be signing the pact with Touré, who is respected in Africa and beyond. As the first player to win the African Player of the Year (award) four consecutive times, Touré is an inspiration to everyone working to achieve their potential and striving to be their best every day.”