As part of Xiaomi’s 10th anniversary, the Chinese company unveiled a number of new products including a 55″ transparent OLED TV. It is called the Mi TV LUX OLED Transparent Edition.
Mi TV LUX OLED Transparent Edition is the world’s first mass-produced transparent TV. With an edge-to-edge transparent OLED self-luminous display transmitting images that seem to be suspended in the air, this TV ushers in a new way to consume visual content.
When Mi TV LUX OLED Transparent Edition is turned off, it looks like a mere glass display. However, when it is on, the pictures it displays seem to be floating in the air, merging the virtual and the real to bring an unprecedented visual experience.
Xiaomi claims the technology is so complex and Xiaomi is currently the only TV brand in China capable of individually handling the mass production process of a product as complex as Mi TV LUX OLED Transparent Edition.
Its 55″ transparent OLED panel features a 150000:1 static contrast ratio and an infinite dynamic contrast ratio, offering extra rich blacks and unmatched brightness. Leveraging its DCI-P3 93% color spectrum support, Mi TV LUX Transparent Edition is capable of restoring the awe-inspiring colors that bring images to life. Its 10-bit panel displays 1.07 billion color combinations, an extra-wide color spectrum far beyond what the human eye can perceive.
On top of that, the TV comes with a 120Hz refresh rate and 120Hz MEMC technology, providing consumers with smoother and clearer motion representation. The 1ms fast response rate also makes gaming truly lifelike with smooth controls and low latency.
The Mi TV Lux OLED will cost 49,999 yuan (about $7,200) and it goes on sale in China on August 16th.
