While WhatsApp was initially a premium software for iOS users, the firm has since shifted to a freeware model. However, the Meta-owned messaging giant is now aiming to provide a “WhatsApp Premium” subscription package for corporate customers (optional) with exclusive features including enhanced multi-device compatibility and the ability to build customized domain names for their accounts. Take a look at the details below.
Businesses Will Be Able to Create Custom Domain Names on WhatsApp soon
We noticed evidence of WhatsApp testing a new corporate membership plan earlier this year, which will provide businesses with exclusive capabilities on the messaging network. According to the previous rumor, WhatsApp business customers will be able to add up to ten devices to their corporate accounts, according to reliable WhatsApp beta tracker WABetaInfo.
According to a new report from WABetaInfo, WhatsApp’s future Premium plan for businesses would allow users to build “wa.me” custom domain names through which consumers can directly contact their WhatsApp accounts.
The domain name will be in the “wa.me/” format, making it a great contact option for potential customers to use on a business website. The screenshots posted below provide a sneak peek at the impending feature.
Business users will be allowed to alter their personalized business link for their WhatsApp accounts every 90 days after creating it. And, because the specialized URLs are exclusive to businesses, it will always open a secure business account on WhatsApp.
The availability of the future WhatsApp Premium membership plan is now under development on WhatsApp Business beta for iOS, Android, and desktop, according to WABetaInfo. Furthermore, the source assured us that the plan will be elective for business owners rather than forced. Users can continue to use WhatsApp Business and the regular messaging app for free.
The company also launched business directory last year. WhatsApp has a new local business directory, and the company is taking the next step in turning it into a critical connector for more functions. WhatsApp users can now tap on ‘Businesses Nearby’ in their contact list to see a list of active local business profiles in the app. Through tapping on the business’ full profile on Facebook, users can learn more about their products and get in touch with them directly.
Because WhatsApp is already the most popular messaging platform in many regions, Facebook has the opportunity to turn it into an eCommerce giant that could power the digital transformation in developing regions and make WhatsApp the essential, day-to-day tool for billions of people. In the event that they manage to get it right.
