Mobile banking and payment services company eTranzact has said it has a key role to play in driving innovation. Speaking at the end of a Masterclass held in London, England, Adeyemi Adeyemo, Group Head, Business Development said the company is excited about the steps they have taken to improve the overall experience of partner banks and for their customers.
“We have a key role to play in driving innovation and we are ready to embrace it,” he said.
“We come with major improvements in the mobile banking applications for all our partner banks and hope we can begin to roll out the changes as soon as possible. The changes not only cover the user interfaces of the different banks, but also try to merge the user’s lifestyle and improve the signup process for the application. We are also working with all our partner banks to help them enjoy the full capability of the USSD platform for mobile banking.”
As mobile banking becomes more segmented, eTranzact said the next step is to achieve greater personalization.
“We want to make the user’s habits and needs focal points of the newly redesigned apps,” he said. “With our new onboarding process, we want to eliminate visits to bank branches so consumers can begin using mobile banking applications, while still maintaining the security of the platform.”
In his remark, CEO of the company, Mr. Valentine Obi, said the company believes in using the power of technology to build bridges across continents, and will continue to invest in research and build up capacity to achieve goals.
“To us, every product we build is ultimately about the customer whether at the corporate or individual level, and we want to ensure that we are meeting their needs both locally and globally, pushing ourselves every day. We understand the part we play in the growth of mobile banking and payments as a whole and through constructive feedback from our partners and innovation; we want to continue to play this role now and in the future,” Obi said.
