Vodacom’s Super App VodaPay Goes Live

Vodacom Financial and Digital Services announced on Tuesday that its VodaPay super app has now gone live and users can access it on both Google and Apple app stores.

VodaPay is available to customers on any network and launches with significant partners and discounts including exclusive R1 deals on multiple products on the app.

The super app is supported by Alipay Technology that supports over 1.2 billion users and almost 100 million merchant partners, using state-of-the-art technology including artificial intelligence (AI). The first of its kind partnership in Africa.

The app offers quite a lot as it delivers a digital shopping, lifestyle, and financial platform for both consumers and businesses. The customer experience is completely focused on ease of use, personalisation, and security to deliver a seamless customer experience. It also introduces the opportunity to earn multiple rewards from a variety of sources when transacting on the app. 

Shameel Joosub, CEO of Vodacom Group said, “I am pleased that we are unveiling VodaPay to consumers. It is a massive achievement for the Vodacom Group as it brings us closer to achieving our vision of moving from a telco to a tech-co. As a Group, our purpose is to connect everyone for a better future and ensure digital inclusion for customers, giving them access to smartphones and broadband connectivity across our markets. With VodaPay, we have introduced an innovative platform that is simple, accessible, cost-effective, and suitable for the banked and unbanked market, that operates outside the formal banking sector. We’ve also partnered with some of South Africa’s biggest and respected businesses to ensure that consumers using the VodaPay super-app are spoiled for choice when it comes to making buying decisions.”

Mariam Cassim, Chief Executive Officer of Vodacom Financial and Digital Services said, “What we have delivered in VodaPay is a first of its kind super-app underpinned by world-class technology that will help us to make digital and financial inclusion a reality. We took no shortcuts in the development of our super-app. We worked with the best fintech and payments infrastructure partner in the world, Alipay, and the best developers, product experts, designers, and e-commerce professionals in South Africa.  Working during lockdown had its challenges but I am super excited that we have created a game-changing platform in the fintech space, that will generate new revenue streams for the Vodacom Group.”