Universal Music Africa (UMA) and Senegalese singer, songwriter, and composer, Youssou NDour, on Tuesday, announced an exclusive multi-year partnership agreement with the Grammy award-winning singer and his company, Youssou Ndour & TBI Publishing S.A.
Youssou is an African music icon with a distinguished global career that has made him one of the most famous and recognizable voices in Africa and around the world.
Speaking on his collaboration with Universal Music Africa, Youssou NDour said, “From Africa to the World… Let’s go Universal…”
Franck Kacou, Managing Director, Universal Music Africa said, “It is an honor and a great pride for Universal Music Africa, to have gained the trust of such a monumental figure in African music culture. Youssou NDour has inspired multiple generations of music fans, each time with his impressive relevance, social resonance, and most importantly with his timeless songwriting. His incomparable voice is a strong symbol of the direction we have taken over the past couple of years with UMA, establishing the company as a true home for African artists and music, and a bridge to audiences around the world through our network of labels around the world.
“I am convinced that Youssou NDour’s future releases with UMA will add to his already long list of international successes at the service of the continent and continue to build on his powerful and lasting artistic legacy.”
The partnership will come to life with the surprise release of a new album on November 12th, 2021.