UNICEF Sweden has created a video of virtual child “Sofia” to highlight the plight of children of conflict.
According to UNICEF, there are currently 250 million children around the world living in countries affected by conflict, and half of the 19.5 million refugees globally are children. So this campaign is create awareness of all these children.
“Sofia” is a 3D-animated child using 500 photos of real children from emergency areas. The images were provided by Getty Images, the campaign’s visual partner, and animators from the films Planet of the Apes and Avatar worked with creative agency Edelman Deportivo to bring her to life.
The name “Sofia” was chosen because because it was reported as the “most popular” name across the world last year.
“We have created Sofia to give a face to all the children that aren’t visible to us,” Per Westberg, deputy executive director of UNICEF Sweden, said in a statement.
“Sofia is a symbol for all the orphan children, all the children that have been forced to leave their homes due to conflicts, who have stopped growing because of lack of nutrition and who dream of going to school.”
The animation released this week marks the first of three videos in the organization’s #FörSofia spring campaign, according to Swedish news outlet Resumé.
See the video below
