Uber Eats, the widely-used online food ordering and delivery service, has announced the launch of new in-app safety features aimed at protecting its couriers amidst a rise in theft and violence against eCommerce delivery personnel in South Africa. The platform is set to introduce a suite of safety measures to create a more secure working environment for its delivery partners and to promote road safety for all motorists.
Cassie Jaganyi, the Communications Head for Uber South Africa, highlighted the company’s unwavering commitment to the safety of its users. She emphasized that the introduction of these new features is a testament to the platform’s dedication to the security of its delivery workforce. Jaganyi noted that the collaboration with Aura, an on-demand emergency response platform, is a critical component of this initiative. It will provide delivery drivers with immediate access to emergency services, including medical and security assistance, at the touch of a button, should they encounter any accidents.
Among the new safety tools is a comprehensive safety toolkit that offers a range of protective resources and functionalities. These include the option to record audio during deliveries, the ability to share trip details with trusted contacts, and the provision of emergency support. This toolkit, which has been available to Uber’s ride-hailing customers, is now being extended to benefit the delivery partners as well.
The need for enhanced safety measures has become increasingly apparent as courier vehicles have become prime targets for criminals seeking to steal valuable goods and vehicles in South Africa. Statistics indicate that vehicle hijackings account for 55% of all national vehicle-related crimes, outstripping thefts at 45%. Commercial vehicles are particularly vulnerable, facing a 64% risk of hijacking compared to a 36% risk of theft.
Uber Eats is also rolling out additional in-app features to further bolster safety. These include imposing a 12-hour daily driving limit for drivers, introducing a destination transparency feature, and implementing seat belt reminders. The driving limit is designed to mitigate the risk of accidents caused by fatigue, as tiredness can significantly reduce alertness and delay reaction times. Drivers will be notified as they approach the end of their 12-hour driving window, with the counter resetting after a six-hour offline period.
Moreover, the app will prompt drivers of four-wheel vehicles to fasten their seat belts with an audible ‘ding’ sound before commencing each trip. The destination transparency feature is another strategic addition, allowing delivery drivers to view their destinations beforehand, thereby giving them the ability to plan their routes more effectively, enhancing both their safety and the efficiency of their deliveries.