TikTok is no doubt one of the most popular social media platforms where you can upload videos. Overtime. there’s also been an increase in food trends where people share creative food ideas and recipes, but if you’re too lazy to make those recipes yourself, then you can order the food.
According to a Bloomberg report, TikTok is working with Virtual Dining Concepts and Grubhub to launch a TikTok Kitchen branded delivery-only service in the US next year. This does not mean that TikTok will be delivering food from restaurants, instead, they’ll be making food found in these viral food ideas and give users the option of having it delivered to them.
The social media platform says that they plan to launch around 300 locations in March, and aim to open more than 1,000 restaurants by the end of 2022.
The company confirms that they will be giving creators credit for their dishes. “Proceeds from TikTok Kitchen sales will go to both support the creators who inspired the menu item and to encourage and assist other creators to express themselves on the platform in keeping with TikTok’s mission to inspire creativity and bring joy to its users.”
For now, this initiative is only available in the United States and the social media platform did not say whether it would be expanded to other parts of the world where TikTok is available.