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    Innovation Village | Technology, Product Reviews, Business
    You are at:Home»Financial Services»Ted Oladele, former VP at Flutterwave, introduces Mira, a new system for ordering and paying at restaurants
    Ted Oladele

    Ted Oladele, former VP at Flutterwave, introduces Mira, a new system for ordering and paying at restaurants

    0
    By Tapiwa Matthew Mutisi on February 14, 2024 Financial Services, Fintech, News, Nigeria, Payments, Startups, Technology

    Mira, a fintech startup founded by Ted Oladele, Former VP of Design and Innovation at Flutterwave, is on a mission to streamline the meal ordering and payment process. Mira’s QR code payment system enables customers to instantly pay for their meals, scan a QR code, view their personalized bill, and make immediate payments through bank transfer, Apple Pay, or card.

    First launched in 2022, Mira was born out of Oladele’s dissatisfaction with the traditional restaurant ordering process. He dreamed of a holistic point-of-sale solution capable of enhancing the dining experience for both restaurant and customer. Mira’s platform allows users to peruse digital menus, place orders, and even divide the bill, all via their smartphones.

    The startup boasts connections with over 100 restaurants in Lagos on its platform, and charges an annual subscription fee of ₦15,000, in addition to a 2% fee per order processed. Mira raised $200,000 in a friends and family funding round and has processed approximately $60,000 to date.

    Mira’s platform also benefits online sellers by offering a link for customers to place orders directly from Instagram or WhatsApp, thereby bypassing the fees charged by third-party food delivery applications.

    Navigating a market saturated with big names like Paystack and Flutterwave, Mira’s success hinges on its distinctiveness and clear value proposition. Though competitively priced, scaling the model requires a strategic balance to maintain affordability while ensuring profitability. As part of their aggressive expansion strategy, Mira is determined to partner with all key restaurants across Lagos.

    Mira’s system not only allows businesses to boost their profit margins but also features a payment tracking mechanism that aids businesses in reconciling their accounts, according to Oladele.

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    Africa Business Financial Inclusion financial services Flutterwave Mira nigeria Payments Restaurants Startups Technology Ted Oladele
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    Tapiwa Matthew Mutisi
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    Tapiwa Matthew Mutisi has been covering blockchain technology, intelligent technologies, cryptocurrency, cybersecurity, telecommunications technology, sustainability, autonomous vehicles, and other topics for Innovation Village since 2017. In the years since, he has published over 4,000 articles — a mix of breaking news, reviews, helpful how-tos, industry analysis, and more. | Open DM on Twitter @TapiwaMutisi

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