Wednesday 16th September witnessed the official launch of Tecno Mobile’s premium flagship smart phone, the TECNO PHANTOM 5 into the Nigerian market. The event took place at the Function Suite, Sheraton Hotels and Suites, Ikeja, Lagos.
In attendance were dignitaries from government regulatory bodies, Telecoms, online retail stores, software development and support companies and over sixty journalists from mainstream and new media
Tecno Mobile launched this smartphone to bolster its push into the premium mobile market segment.
The Tecno Phantom 5 boasts of top-of-the-line features such as 3GB RAM, fingerprint Touch ID and full metal body casing.
According to Jesse Oguntimehin, Digital Marketing Manager, TECNO Mobile Nigeria, “TECNO PHANTOM 5 is a premium smart phone fully optimized for work and leisure. There are only a few smart phones in the market that boasts MediaTek TFA9890 Octa-core chipset—PHANTOM 5 is one of them which makes it a truly 5.5” screen portable PC.”
“Worldwide sales of smartphones to end users reached 336 million units, an increase of 19.3 per cent during the first quarter of 2015, this figures reflect strong sales in Africa—particularly North Africa and Nigeria, said Mr. Vane, Director of Marketing, TECNO Mobile.
“The Nigerian market is fast maturing, what we see is an increasingly segmented space where end users buy phones based on key features like music, camera and Internet connectivity. TECNO is positioned strategically to meet the mobile needs of each segment with quality music, camera and Internet phones from our product lines, Mr. Vane added.
PHANTOM 5 boasts 13MP auto focus rear camera that takes pictures even in low light and HiFi 2.0 Dolby Nature surround audio-first natural Boom sound stereos with zero sound distortion.
Brand loyalists can now enjoy the long awaited ‘Touch’ finger print identification from the leading mobile maker as PHANTOM 5 unveils TECNO’s first fingerprint touch sensor mounted on the rear of the smart phone.
“The accuracy and speed of PHANTOM 5 ‘Touch’ sensor is fantastic, its scanner reads 360o user fingerprint and in just about the same instant the finger makes contact with the rear grove,” said Miss. Hanane Karroumi, Media and PR Manager, TECNO Mobile.
The recommended retail price for Phantom 5 is about N70, 000.00
