On Friday, July 5th, leading fintech company Payaza marked a significant milestone with a comprehensive rebranding, unveiling a new logo and a renewed vision for the future. The launch event, held at The Hall in Lagos State, provided a platform for the company to showcase its journey, achievements, and ambitious plans for the future.
Founded in 2021, Payaza has quickly established itself as a dynamic player in the fintech space, enabling businesses to seamlessly send and receive payments both locally and internationally. Led by a visionary team comprising Seyi Ebenezer (CEO), Tochukwu Ekwonna (CFO), Philips Akinyele (CTO), Tolulope Atomori (CPO), and Shola Asiru (CMO), Payaza has consistently pushed the boundaries of innovation in the financial services sector.
The rebranding initiative encompasses a refreshed logo, a revamped website, and an updated application interface. The new logo, with its modern design and vibrant colors, reflects Payaza’s commitment to dynamism, growth, and customer-centricity. The revamped website and app interface offer a more intuitive and user-friendly experience, enhancing accessibility and convenience for Payaza’s customers.
Beyond the visual transformation, the rebranding also signifies a renewed vision for Payaza. The company is expanding its offerings to include two new innovative solutions:
- Event Porte: A global ticketing platform empowering businesses and retailers to efficiently manage events from start to finish. This all-in-one solution allows businesses to create events, issue tickets, and generate revenue seamlessly.
- Stride: A simplified tuition payment solution designed for African students studying both abroad and within the continent. This initiative aims to alleviate the financial burden on students and their families, making education more accessible.
Payaza’s rebranding is a strategic move that aligns with its ambitious growth plans. The company aims to leverage its refreshed brand identity and expanded product portfolio to capture a larger share of the burgeoning African fintech market. With a focus on innovation, customer satisfaction, and financial inclusion, Payaza is well-positioned to become a leading force in the region’s digital payment landscape.
The rebranding launch event was attended by key stakeholders, industry leaders, and members of the media. The event provided a platform for Payaza to share its vision for the future and engage in meaningful conversations about the evolving fintech landscape in Africa.
With its refreshed brand identity and renewed vision, Payaza is poised to embark on a new chapter of growth and innovation. The company’s commitment to simplifying financial transactions and empowering businesses and individuals across Africa is set to drive its continued success in the years to come.
