Panasonic has become the latest tech company to open an assembly plant in Nigeria, specifically Lagos. The plant will complement Panasonic’s manufacturing plant in India. Shinichi Wakita, Managing Director of Panasonic, Middle East and Africa, stated that Panasonic is extending the manufacturing of its air conditioners and TV sets to the shores of Nigeria.
He said: “As a contribution towards the society which is based on our basic business philosophy, we are establishing our local manufacturing unit for air-conditioners and TVs in Lagos. We believe this will make a small contribution towards job creation and the economy of Nigeria.
“Africa is one of the fastest growing economies with a rising consumer class; setting up this manufacturing base in Nigeria is our strategy to deal with the business challenges in this market. We will be working closely with the Nigerian population with an aim to provide products which are ‘locally-fit’ and in accordance with their demands.”