All Oprah Winfrey had to do was tweet about eating bread and losing weight. By this act, she gained $12.5million on Weight Watchers stock.
How did it happen?
She tweeted about a new Weight Watchers ad where she said she lost the weight despite eating bread every day. And up and away, Weight Watchers shares jumped by as much as 20% in trading after.
Just last October, Oprah bought a stake in Weight Watchers, joined the program, and became a member of its board. Shares jumped more than 100% following the news that day, although they’re down 23% over the past year. Weight Watchers International is an American company that offers various products and services to assist weight loss and maintenance.
Here is a picture of the stock gain .
And the tweet the caused the stock gain
Eat bread. Lose weight. Whaaatttt? #ComeJoinMe https://t.co/jUgpk9ToXYhttps://t.co/xtnB53EwSf
— Oprah Winfrey (@Oprah) January 26, 2016
Kudos to the power of Social media. Oprah currently has over 30 million followers on Twitter.
