Opera seems to be various about expanding its reach in Africa and Nigeria. We reported recently that the company is investing 100 million dollars to improve Africa’s digital economy.
To further prove its commitment to this cause, Opera has unveiled Chelsea’s Victor Moses as the brand ambassador of Opera Mini for Africa.
Commenting, Jørgen Arnesen, the Global Head of Marketing and Distribution at Opera said: “Football is one of the most popular types of content consumed by Opera Mini users throughout Africa. Victor Moses is a perfect match for Opera, being not only a high performer but also a great role model and natural ambassador of his home country Nigeria.”
On his part, Victor Moses who just won the English Premier League with Chelsea expressed his happiness on the partnership stating that he looked forward to it. His words: “I am proud to be in partnership with Opera and am looking forward to working together. The Opera team have taken me through their plans and vision for the brand in the Nigerian market and it’s made me incredibly excited about the future. I’m delighted to be a part of such a groundbreaking campaign.”
Henceforth, Moses will feature in Opera Mini TV commercials and other projects throughout next year.
Here is the first Opera Mini commercial with Victor Moses
This is not surprising as Nigeria is home to the second largest population of Opera Mini users.
Opera recently launched its first nationwide TV and radio commercials to announce a faster and more affordable internet experience with the Opera Mini browser. Already airing in South Africa and Kenya, there will be a special version for Nigeria. Victor Moses will be challenging his on-field speed against Opera Mini’s.
We say congratulations to Victor Moses.