Opera Launches Free Data Campaign in Ethiopia to Boost Internet Access

Opera, a global web innovator, is expanding its free data campaign to Ethiopia in partnership with Safaricom, a recent entrant into the Ethiopian market. This initiative aligns with Opera’s commitment to enhancing internet access across Africa, particularly focusing on mobile products and services designed for African consumers. With over $100 million invested in the region to provide faster and more reliable internet connectivity, Opera’s free data campaigns have already benefited nearly 40 million people across five countries, fostering business growth, connecting loved ones, and facilitating education.

Opera’s Africa First strategy, launched in December 2017, places African consumers at the forefront of its product development. This approach has led to significant investments in the region to increase internet accessibility. By partnering with local telecommunications companies, Opera has played a crucial role in enabling millions of people to enjoy up to 3 GB of free monthly browsing. In Kenya alone, Opera has invested over $12 million in free data campaigns over the past three years.

Despite its potential, Ethiopia currently has a nationwide internet penetration rate of only 16.7 percent. Opera aims to change this by collaborating with long-time partner Safaricom to expand Ethiopia’s digital economy. This partnership builds on their successful collaboration in the past, which provided many users across the continent with their first access to the web. Opera’s goal is to bring millions of new users online in Ethiopia and contribute to the country’s digital growth.

As part of the campaign, Opera users in Ethiopia will enjoy up to 50 MB of free browsing every day when using Opera Mini or Opera for Android on the Safaricom network. The offer excludes video streaming and file downloads and is applicable to the latest versions of Opera Mini and Opera for Android.

Opera Mini: Fast and Data-Efficient Browsing

Opera Mini, with nearly 100 million users across Africa, is known for its Data Compression technology, allowing users to save up to 90% of data while browsing. The browser also supports offline file sharing and includes a built-in ad blocker, ensuring a secure, flexible, and speedy browsing experience. Additionally, Opera Mini offers Live Scores, providing in-depth football coverage for sports enthusiasts.

Opera for Android: Speed and Security

Opera for Android, Opera’s flagship mobile browser, combines speed with security, offering users a fast and safe web browsing experience. The browser includes built-in free VPN and VPN Pro services, as well as an ad blocker. Opera for Android is a comprehensive solution for users seeking speed, security, and data savings.

Opera’s expansion of its free data campaign to Ethiopia demonstrates its commitment to increasing internet accessibility in Africa. By providing free data for daily browsing, Opera aims to empower Ethiopians to explore the digital world with ease and affordability. Users can join the millions of others across Africa benefiting from Opera’s free data campaigns by downloading Opera Mini or Opera for Android today.