Nissan, in its new ad campaign of its Nissan Leaf, has thrown some shade at the Tesla Model 3.
Recently Tesla unveiled the model 3 and enthusiasts put down $1,000 deposit for a car that will not be out in another 18 months.
In an Automotive News report, Nissan pokes fun at the the wait time and the deposit
“No one should have any reservations about getting an electric car today,” trumpets a Nissan ad that appears around the country today. The ads appear in Friday’s New York Times, Los Angeles Times, USA Today and The Wall Street Journal, reminding consumers that Nissan has been mass-producing the all-electric Leaf since 2010.
Check out what the ad says
The ads also ask rhetorically, “Why wait when you can drive an all-electric Leaf now? And why drop $1,000 to stand in line when you can get $4,000 cash back and best-in-class range?”
Just last week, for example, GM executive Dan Nicholson joked about the fact that the Model 3, in contrast to the Chevy Bolt, won’t truly launch until 2018.