Nigeria’s largest online mall, Konga.com has updated the classic design of its website to a cleaner, more aesthetically pleasing and more user-friendly interface.
The new Konga website design is quite different from the old one although it has a similar structure. The category panel remains on the left and the search bar is still displayed at the top of the homepage.
What instantly strikes one about the website is the colourful display of product banners. It makes the website look very attractive. It also helps make navigation much easier. For instance, if you click on the Fashion from Le Rouge banner, it takes you to a page where only fashion products from Le Rouge are displayed, thus helping you streamline your search. At the top of the page are filters that help you streamline further. You can filter by category, price and brand. To the left, the Konga website features a category drop down panel. And then, the sub categories are also displayed below to ensure that users can see all at a glance.
The pop of colours used, and the dominating blue gives the homepage some much needed contrast, and makes it easier for users to locate different categories. It’s also a smart way for Konga to put various brands at strategic locations on the Konga homepage to give them more visibility.
To add a touch of eclat is screen diva, Omotola’s picture and signature at the top right corner of the Konga homepage. When you click on this tab, it directs you to the seller sign-up page where you can register to merchant on Konga.com.
Ultimately, this new design is built around promoting customer satisfaction, and providing a better shopping experience. Do you like this new design? Share your thoughts!
