Netflix is rolling out a series of tools to help parents filter the contents their kids see while using the service. Also is the ability to remove the titles of contents.
The company is broadening parental control options both for the general section and Netflix’s designated kids portal. The biggest addition is the ability to remove an individual TV series or movie by title.
Other updates to parental controls include adding PINs to protect profiles, the ability to review a child’s viewing history, and disabling autoplay on TV shows in kids’ profiles if parents want to restrict screen time. Michelle Parsons, kids product manager at Netflix, wrote in a blog post, “Choice and control have always been important for our members, especially parents.
“We hope that these additional controls will help parents make the right choices for their families.”
Netflix is a force to be reckoned with in children’s entertainment. Melissa Cobb, Netflix’s animation chief revealed that about 60 percent of the Netflix subscriber base sees family- and children-specific content. The streamer is also planning to develop more children’s shows on top of licensing top series from providers like Nickelodeon.
The new tools are currently available to use and can be accessed through the control settings in both desktop and mobile versions.