Mozilla is expanding its browser’s AI capabilities by integrating Perplexity’s AI-powered answer engine directly into Firefox. The update allows users to choose Perplexity as their default search provider, offering a smarter, conversational way to browse the web.
The move comes as more companies — from startups to big tech firms — launch AI-driven browsers that reimagine how users search and consume information. Instead of building an entirely new browser, Mozilla is taking a more user-centric approach by enhancing Firefox with AI features that prioritize choice, privacy, and transparency.
Initially tested in select regions including the U.S., U.K., and Germany, the Perplexity integration is now rolling out globally to Firefox desktop users. Mobile availability is expected in the coming months.
With Perplexity, users can interact with the web in a more intuitive and conversational manner. The AI engine delivers summarized answers with verified citations instead of a long list of web links — streamlining how users access reliable information. The option can be accessed via Firefox’s unified search button in the address bar or configured as the default search engine in the browser’s settings.
Mozilla says that the decision to expand Perplexity’s availability was driven by strong user feedback during the pilot phase. The company emphasized that privacy remains a core focus, noting that Perplexity does not share or sell user data — a key differentiator at a time when AI tools are increasingly scrutinized for data practices.
The integration aligns with Mozilla’s broader mission to build a safer, more open internet. By combining Firefox’s privacy-first framework with Perplexity’s AI-driven insights, Mozilla aims to give users greater control over how they search and engage with online content.
In addition, Firefox users who set Google as their default search provider will soon have access to visual search powered by Google Lens, further enhancing the browsing experience with image-based discovery.
As Mozilla continues to evolve Firefox, its strategy contrasts sharply with the all-in-one AI browsers being launched by competitors. Rather than pushing users toward a new ecosystem, Mozilla is reinforcing user autonomy — giving them the tools to decide how and when to bring AI into their browsing experience.
