Mobile Premier League (MPL), a leading esports and digital gaming platform, has expanded its global reach by launching its official app in Nigeria. In collaboration with Carry1st, the official licensor and publisher of MPL in Africa, this partnership aims to tap into the growing mobile esports community on the continent. The move marks MPL’s presence in four continents, including Asia, North America, Europe, and now Africa.
Carry1st, known for its expertise in community card and board games, will optimise MPL’s product for African markets, starting with Nigeria. As part of the integration, MPL has incorporated Carry1st’s monetisation-as-a-service platform called Pay1st, which provides over 120 local payment methods for in-game purchases across various African markets.
Expressing enthusiasm about the expansion, Sai Srinivas, Co-Founder and CEO of MPL, stated, “We are incredibly excited to bring MPL to various African markets through our partnership with Carry1st. As our first market, Nigeria’s thriving gaming community and its position as the largest economy in Africa make it the perfect market for us to expand into.”
MPL, known as one of the largest mobile esports and gaming platforms in India, aims to provide African gamers with access to one of the world’s largest Paid Competitive Gaming (PGC) platforms. This move signifies the rise of esports in Africa, offering new opportunities and experiences to gaming enthusiasts across the continent.
MPL’s app offers gamers a platform to monetise their skills through skill-based gaming competitions, extending beyond traditional games. With over 60 games available, MPL provides a captivating experience for users, enabling them to engage in PCG competitions with varying stakes.
The Africa’s largest publisher is working closely with MPL to optimise its content and ensure a seamless user experience. Lucy Hoffman, Carry1st Co-Founder and COO, expressed excitement about the partnership, stating, “We’ve been impressed with MPL for years and are thrilled to expand the company’s reach to Africa. With over 60 games to play and a sophisticated liveops platform, we believe MPL provides one of the best products we’ve evaluated for our market.”
This expansion showcases MPL’s commitment to offering innovative gaming experiences globally. The company’s entry into Africa signifies the rising influence of esports on the continent, as it opens up new avenues for gamers to participate in competitive gaming and earn rewards.
Carry1st, which previously partnered with Call of Duty: Mobile in South Africa, has been actively expanding its partnerships with industry giants. The company, early this year, raised $27 million in funding, led by BITKRAFT Ventures, and signed a partnership with Riot Games to pilot local payments for the company’s games in Africa.
With the launch of MPL’s app in Nigeria, African gamers now have access to one of the world’s largest PCG platforms. MPL’s foray into the African gaming market reflects the growing potential and interest in esports across the continent.
As the gaming industry continues to evolve, MPL’s expansion and collaboration with Carry1st pave the way for exciting opportunities and experiences for African gamers. This marks a significant milestone in bridging the gap between global gaming communities and further establishes Africa as a thriving hub for esports and competitive gaming.
About MPL:
Mobile Premier League (MPL) is a leading esports and digital gaming platform that offers skill-based gaming competitions and rewards. With a diverse range of games, MPL provides users with an engaging gaming experience across multiple continents.
About Carry1st:
Carry1st is the official licensor and publisher of Mobile Premier League (MPL) in Africa, working to optimise the MPL product for African markets. It focuses on expanding gaming opportunities and providing localised gaming experiences to users in Africa.
