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    Innovation Village | Technology, Product Reviews, Business
    You are at:Home»Apps»Threads is finally bringing ‘keyword search’ feature
    Threads

    Threads is finally bringing ‘keyword search’ feature

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    By Tapiwa Matthew Mutisi on August 31, 2023 Apps, Meta, News, Social Media, Technology

    Meta CEO Mark Zuckerberg has confirmed that a much-demanded feature is finally coming to Threads very soon. A keyword search function is on the way. Until now, the search box has only been useful for looking up user accounts.

    In fact, the company is already testing the function in Australia and New Zealand. It plans to roll out keyword searches more broadly to English-speaking territories in short order.

    We are actively listening to the community’s feedback and working on more features to improve the search experience.

    Meta

    A full-text search feature is seen as critical for Threads to challenge (or perhaps even supplant) X/Twitter as the go-to platform for public conversations, particularly around events that are happening in real time.

    Threads is missing some other functions that could help it get to that point, such as a XPro formerly known as TweetDeck equivalent, but being able to search for posts is vital. It’s a key feature that could help Threads bring back some of the users who have drifted away after an initial spike in popularity.

    To its credit, Meta has been quickly adding other important features to Threads over the last several weeks, including a full web version and chronological feed of posts. So, other functions that users have been asking for may not be far behind.

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    Instagram Keyword Search Mark Zuckerberg META Search box social media Technology Threads X
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    Tapiwa Matthew Mutisi
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    Tapiwa Matthew Mutisi has been covering blockchain technology, intelligent technologies, cryptocurrency, cybersecurity, telecommunications technology, sustainability, autonomous vehicles, and other topics for Innovation Village since 2017. In the years since, he has published over 4,000 articles — a mix of breaking news, reviews, helpful how-tos, industry analysis, and more. | Open DM on Twitter @TapiwaMutisi

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