Meta is putting all of the account settings for Facebook, Messenger, and Instagram in one place. The company says it is updating the Accounts Center to make finding and managing certain settings easier across multiple apps.
“Things like Personal details, Passwords and security, and Ad preferences,” Meta claims, “will now live in a centralized place, so it’ll be easier for people who use multiple apps to manage their settings.”
For instance, by adding multiple social media accounts to the same Accounts Center, you can now easily ensure that your ad topic preferences across Facebook and Instagram are consistent.
According to Meta, the updated Accounts Center will be located in the settings menu on Facebook, Instagram, and Messenger; meaning users will be able to make changes to their account settings for Facebook when logged in to Instagram, and vice versa. This follows a similar change the company made in July last year allowing Quest owners access to use their Meta accounts in place of their Facebook accounts.
It appears that Meta will not automatically add all of your accounts to the Accounts Center; you will need to do so. Adding an account is optional, and Meta reminds users that they can always remove it.
Meta says that even though the new hub makes it easier to manage your ad preferences across Facebook, Instagram, and Messenger, those preferences must be maintained across all three platforms.
That is to say, if you want to keep your ad preferences for each app distinct, you’ll need to use the Accounts Center for each app individually. Meta will “adjust these settings to match across your accounts” if you add an account with non-standard advertising preferences to the Accounts Center.
The updates to Facebook, Messenger, and Instagram are live as of today and will reach everyone over the “coming months.” Since launching the Accounts Center in 2020, Meta has been working on bringing together its various app services in this way.
Meta originally implemented this to simplify the process of logging into and making purchases on both Facebook and Instagram; last year, however, it was updated to allow for seamless switching between the two platforms’ accounts. Meta has stated that it intends to centralise more settings in the near future.
Meta is also modifying its ad settings, though the blog post does not explains what exaclty the changes will be. “We know people want more control over the advertisements they see, so we are exploring new ways to give people the ability to see more ads about the things that interest them,” the company noted.
