International property platform Lamudi has relaunched with a complete revamp of its website to offer a more intuitive design that streamlines the online house-hunting process for users globally.
The new website introduces a responsive design, with the site adapting to match the user’s particular device and screen size. The platform’s appearance has been improved to display properties for sale and rent in an easier-to-read format with larger photos. Dedicated sections for real estate agencies and new space for advertisements have also been introduced.
Lamudi is a global real estate portal focusing exclusively on the emerging markets. The website is currently available in 28 countries in these regions. The new design has been rolled out for all countries in Asia, the Middle East and Africa, with Latin America to be relaunched in early 2015. To ensure the website remains highly relevant for each of its local markets, Lamudi has introduced different variations of the website, including a customised search field for each country.
Lamudi’s Global Co-Founder, Kian Moini, said: “This redesign puts the user at the center of our product. The responsive design is very important because we know an increasing number of our users access Lamudi on a mobile device in addition to a desktop PC. The new design is tailored to our customers’ needs, making it easier than ever before to find the perfect property online and to contact real estate agents via phone, SMS or email.
At the same time, we will be introducing a variety of new features to cater for our partners, particularly agents and brokers. This is why we have introduced dedicated sections to showcase real estate agencies and created more space for listings, photos and advertisements.”
On the homepage, users are greeted with a brighter, cleaner design in engaging new colors. Search results are easier to read, with a new two-column design which has more space to display properties and promote featured agents. Search filters have been customised and a new price slider added so both web and mobile users can easily filter results by price, property size and all other relevant features.
The property listings have a cleaner structure, with larger images and intuitive navigation elements introduced. All other elements of the site – including the My Account section and Listing Uploader – have been given a fresh new layout and updated to the new colors, with many further usability improvements following soon.
