eCommerce giant, Jumia Nigeria has launched an entrepreneurship competition targeted at startups and entrepreneurs who are developing a unique digital application, smart solution or much-needed service that helps to solve tangible consumer or business problems Nigeria.
To participate, interested startups are to post a 60-second video explaining what their business is about on social media with the hashtags #JumiaSuperStartup and #GrowYourHustle.
At the same time, Jumia announced the Jumia Super Startup week with live online tech talks. Speakers include Maya Horgan Famodu, founder, Ingressive, Shola Akinlade, CEO of Paystack, Yemi Bademosi, founder of Microtraction, Sacha Poignonnec, CEO of Jumia Group, and Bili Sule, VP of Growth Marketing, Jumia Nigeria, The live tech talks is expected to kick off on 22 September 2017 and end on 27th September 2017.
Speaking about the initiative, the CEO of Jumia Nigeria, Juliet Anammah said “Nigeria is a country of promise, and we are optimistic that through the Startup space we will always be to help fulfil this promise by developing unique solutions for our ecosystem. We believe that the entrepreneurship challenge is a key element of this and certainly exemplifies the impact of Jumia’s efforts to foster entrepreneurship among our next generation of business leaders.
“Our main goal is to boost African entrepreneurship by enabling young and smart entrepreneurs to kick off with their own projects. The key for us is to give full and adapted support to young talents, from funding to mentorship from experienced entrepreneurs.”
The winner of the entrepreneurship competition will be announced on September 29th.
Jumia, formerly known as Africa Internet Group (AIG), is an ecosystem of online commerce, marketplaces and classifieds websites and applications created in 2012 in Lagos. The company has a presence across 23 African countries. The different lines of services are Jumia Travel, Food, Jumia House, Jumia Jobs, Jumia Car, Jumia Deals, Jumia Pay and Jumia Services.
This is a laudable initiative as startups do not need to lament or complain about sourcing funds for their businesses. This is because more and more blue chip and established organizations now recognise the need to support startups with funds. It will not only boost their business portfolio in Nigeria, it will serve as a means of giving back to the country by upgrading startups to become full-fledged companies.
