Blackberry, in partnership with Porsche Design, unveiled the new P’9983 smartphone in Dubai yesterday.
Marking the third smartphone collaboration between BlackBerry and Porsche Design, the device integrates premium quality materials such as sapphire glass for the camera lens, forged stainless steel for the Porsche Design floating logo and chassis, and a special glass-weave technology for the back door. Furthermore, Porsche Design has collaborated with BlackBerry for the first QWERTY version with BlackBerry 10 with specially crafted glass-like keys with the durability of rigid synthetic material, and a special 3D effect with silver font characters.
“The Porsche Design P’9983 smartphone from BlackBerry makes a statement about its owner’s impeccable taste and drive for achievement and success, as well as discernment in making the right choices with products that help them stay on top,” says Juergen Gessler, CEO of the Porsche Design Group. “Yet again, the collaboration with BlackBerry has led to a product that blends style and functionality to provide a true luxury experience.”
https://www.youtube.com/watch?v=cYK9UALCZDE
“Today we mark yet another milestone in delivering an experience that goes beyond luxury,” said Ron Louks, President, Devices and Emerging Solutions at BlackBerry. “The first QWERTY Porsche Design smartphone with BlackBerry 10 experience combines superior productivity, ultimate security and privacy and the performance of the best professional tool with the opportunity to express individual style with the luxury of being one step ahead.”
Bringing together timeless aesthetics with best-in-class security, the new Porsche Design P’9983 smartphone offers the full benefits of the BlackBerry 10 platform, with key features such as:
- A revolution of the classic BlackBerry® QWERTY Keyboard – The unique, elegantly-designed BlackBerry QWERTY keyboard continues to provide the very best typing experience. The additional personalized auto-correction and next word suggestion help to type faster, more accurately and with less effort.
- Secure communication and collaboration – BlackBerry brings world class security through encrypted BBM™ instant messaging for your business and personal needs, so you can feel safe in the knowledge all your communications are safe and secure.
- Unique PIN – Be instantly recognizable as a Porsche Design user. The Porsche Design P’9983 smartphone from BlackBerry provides an exclusive Porsche Design PIN range – 2AAXXXXX – that sets the owner apart and makes them instantly recognizable among other Porsche Design users.
- BlackBerry® Priority Hub – BlackBerry® Hub is the one place to manage all your conversations and notifications. The BlackBerry Priority Hub intelligently filters messages to give you instant access to the conversations and content most essential to you, helping you stay organized and focused on the most important tasks.
- Exceptional battery performance – Power designed to keep up with you. BlackBerry is well known for amazing battery life. With the optimization of power consumption in BlackBerry 10, the P’9983 smartphone delivers exceptional battery performance. Enjoy peace of mind knowing that you can be productive and in touch with the people who matter all day long.
- BlackBerry® World™ – It’s important to have the right tools to get any job done with speed and excellence. You can find the very best business and productivity apps available directly from BlackBerry World.