IBM has paid an undisclosed amount to acquire Ustream a cloud-based live video streaming services to extend its cloud platform to help enterprise clients unlock the value of video, a rapidly-evolving digital media and data asset.
Ustream offers cloud-based video streaming to enterprises and broadcasters. The service can be used to stream all kinds of events including corporate keynotes and live music concerts.
With its acquisition, Ustream has become the latest member of IBM Cloud Video Services unit that combines assets from IBM’s R&D labs and strategic acquisitions. IBM in a statement said it will deliver a powerful portfolio of video services that spans open API development, digital and visual analytics, simplified management and consistent delivery across global industries.
“Video has become a first-class data type in business that requires accelerated performance and powerful analytics that allows clients to extract meaningful insights,” said Robert LeBlanc, senior vice president, IBM Cloud.
“Aligning our expansive video and cloud innovations into an integrated unit will create opportunities for clients to take advantage of this medium in the most strategic way possible.”
It would be recalled that Innovation Village reported IBM’s acquisition of Weather.com late last year for $2 billion. UStream’s acquisition is expected to be around this figure, or even higher.