Online food ordering platform hellofood, with its affiliated brands Foodpanda and Delivery Club, today announced the launch of a newly redesigned website, which was built with customer needs in mind.
The company said the new fully redesigned website aims to provide a seamless user experience, showcasing its vast network of restaurants in an immersive and visual way. Key features of the website include a cleaner and more attractive design, a more engaging user-experience with enhanced search and navigation.
Joe Falter, founder and CEO hellofood Africa, commented: “Our brand new website marks another massive product milestone for hellofood, and takes us one step further towards our goal of offering amazing variety and seamless meal ordering, with customer experience at the core”.
Created with the user experience firmly in mind, the site’s refreshed and simplified look, combined with improved search functionality, has been designed using the latest technology to make it compatible with today’s mobile devices.
“We are living through a tech and mobile revolution in Africa. Smartphones are the primary device and fit with our strategy of offering food delivery of any cuisine, with any price point, to any customer in each city. We remain mobile-first, however web remains a key channel for us and I’m very proud of our engineers in bringing this great update to millions of Hellofoodies across Africa.”