Search engine giant Google has launched a new platform that would allow artists in Kenya to showcase their products. Google has launched a cultural institute dedicated to showcasing local talent and it will make local art and cultural arts especially music, plays, poems and books as well as hand made items to become available to the world market.
The GoDown Arts Centre and Kenya Red Cross have already joined the platform. For the records, Kenya is the third African country to set up such platform following South Africa and Senegal .
SPeaking on the initiative, Google’s head of communications and public affairs Ms Dorothy Ooko, said the Google Cultural Institute would enable the culturally curious to discover, explore and share cultural treasures of the world at the touch of a button.
“For hundreds of years, cultural institutions have collected and safeguarded our history and heritage. With its Cultural Institute, Google helps them to bring cultural heritage online with powerful technologies to digitise and showcase artworks in new ways and reach a wider audience,” said Ooko.
