According to Google, the Google Ad Grants programme is now live in South Africa! Google Ad Grants empower nonprofit organizations through $10,000 per month in in-kind AdWords advertising, to promote their missions and initiatives on Google.co.za
Ad Grantees build and manage their own AdWords accounts just like paying advertisers, but participate with the following conditions:
- A daily budget set to $330 USD
- A maximum cost-per-click (CPC) limit of $2 USD
- Only run keyword targeted campaigns with text ads that appear on Google.com
To be eligible for the programme, organizations must:
- Hold current and valid charity status, as determined by their country.
- Acknowledge and agree to the application’s required certifications regarding non-discrimination and donation receipt and use.
- Have a functioning website with substantial content.
For more details on eligibility please visit http://www.google.co.za/intl/en/grants/. If your organization meets our eligibility guidelines, you are encouraged to apply to join the programme today!