Even though it sold more than 1.5 million units in its first week, it appears people are no longer buying Apple Watch since its sale has reduced by as much as 90%, thus suggesting everyone who wants one already has one.
Slice Intelligence, a market-research firm based out of Palo Alto, California revealed that sales have dropped dramatically since its April 10 launch, as much as 90 percent. The Apple Watch has gone from selling an average of 200,000 watches a day, to fewer than 20,000.
Even worse, according to Slice, is that two-thirds of the watches sold have been the lower-profit Sports version rather than the more expensive models. The good news is that, while a drop of that magnitude is not a normal thing for an Apple product, Apple’s watch business only accounts for about 4 percent of the company’s value, according to stock-research company Trefis. And sales of a product are generally expected to drop after the surge of its initial release.
