Frank Odega who has been Nollywood’s biggest social media sensation has clinched an ambassadorship deal with telecoms network, Etisalat.
Frank Odega became very popular in mid-2015 after a clip of him from Nollywood movie, Back From South went viral on Instagram. The movie has Frank Odega mimicking an American accent poorly, and telling someone to ‘gerrarahere’, meaning ‘get out of here’. Other popular catchphrases are ‘hole up’, ‘som’in’, etc.
The clip became such a popular meme that even American rapper and business mogul, 50 Cent used it on Instagram to dismiss freeloaders.
https://instagram.com/p/5MokFjsL1o/
Etisalat cashed in on this viral hit by creating an ad for their Me & You package where Frank Odega has a list of girls he calls and sweet talks, who unknown to him are aware of his stunt. He uses his signature catchphrases before being caught and beaten by the girls. This is one ad that will resonate with the social media crowd instantly.
https://www.youtube.com/watch?v=4R54GalmdgM
