Egypt-based ecommerce solution provider ExpandCart, has raised $2.5 million in a Series A round, led by Egyptian VC Sawari Ventures with the Agility Ventures and Graphene Ventures. Two angel investors also participated in the round.
Founded in 2013 by by Amr Shawqy and Sameh Nabil, ExpandCart provides comprehensive eCommerce solutions to enable merchants and retailers to build their online stores and expand their sales. ExpandCart’s omnichannel selling solution includes a feature-rich and customizable platform for building online storefronts, an integrated cloud point-of-sale system for retailers, and a connected branded merchant mobile app.
The new funding will assist the company in implementing its strategic plan to focus on digital commerce solutions that target online and offline retailers and reduce the gap between suppliers and merchants in the Middle East
According to the CEO and co-founder of ExpandCart, Amr Shawqy,
“At ExpandCart, we believe that technology can empower commerce, with that vision in mind, over the past couple of years, we have built solutions to help merchants expand their sales online and offline. This new round of funding will help us implement our ambitious roadmap of new innovative eCommerce solutions that will supercharge eCommerce growth in the Middle East.”
Ahmed Alfi, chairman of Sawari Ventures, in a statement said,
“Over the past years, the ExpandCart team was able to build an amazing platform supporting thousands of merchants from all over the Middle East. Their new eCommerce solutions roadmap proves that they truly understand the future of eCommerce, and we are excited to become part of their journey.”
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