Egypt-based omnichannel conversational AI startup DXwand has closed a pre-Series A investment round of $1 million, led by Huashan Capital, US-based VC firm SOSV, with commitments from angel investors Mr. Mohsen Abulleil and Mr. Ahmed Bakeer.
Founded in 2018 by Ahmed Mahmoud, DXwand is an AI-driven software that automates text and voice conversations between customers and businesses in call centres, Facebook Messenger, WhatsApp, SMS, or on a website.
Their conversational AI tool understands slang in both Arabic and English and can extract insights from conversations and display them on dashboards for businesses to make instant, informed decisions. Their analytical platform and dashboards with deep business insights support business growth by transforming conversations into leads and sales with a focus on customer retention and acquisition.
DXwand will be using this investment to accelerate its growth across the region, expand its market share and accelerate its AI research to further differentiate its solutions in the market.
“Conversational interfaces are the future of user engagement and we think that the DXwand team is very well positioned thanks to their proprietary Arabic dialects NLP and personalized recommendations engines that set them apart from the rest of the competitors. DXwand was one of the first investments for SOSV in MENA; the positive experience led to more than a dozen investments in the region,” said, Oscar Ramos, SOSV General Partner.
“What we liked about DXwand was that it provided a clear quantifiable value proposition to its clients – reducing customer service time by 70%, greatly reducing the manpower needed, and driving up to 3 times higher customer engagement,” said David Chen, of Shanghai-based Huashan Capital. “We’re very proud to invest in the DXwand team. The results and growth that they have achieved so far are testaments to the value of their products and services. AI-powered customer services are blossoming across the globe in every customer-facing interaction, and we’re looking forward to supporting DXwand’s efforts to expand into the whole MENA region,” Chen added.
Commenting on the fundraising, Ahmed Mahmoud, Founder and CEO at DXwand said, “We’re most grateful to our investors for their continuous support and trust in us,” said. “With gaining more trust from various stakeholders to lead the AI services industry in MENA, and having been achieving 11X year-over-year growth, we look forward to propelling this success even more in the coming period.
“We can’t forget where all this had started. I am genuinely grateful to Egypt’s Information Technology Industry Development Agency (ITIDA), who invited us to the Hangout with VCs event that led us to get exposed to SOSV and other overseas investors in this round and upcoming round. It was the most impactful matchmaking event I attended in Egypt.”
ITIDA’s CEO, Amr Mahfouz said, “I’m thrilled to see DXwand secure its second investment deal with investors they met last year during our Hangout with VCs event. This is part of ITIDA’s mandate to attract more VCs to the ecosystem in Egypt to help more companies to scale and accelerate their revenue growth. It’s an exciting time for the entrepreneurship sector in Egypt as global VCs are not only keeping an eye on Egyptian startups but are also investing large amounts of money helping us realize our targets and achieve tremendous year-on-year (YoY) growth.
“Despite the unprecedented challenges posed by the multi-crisis context, many opportunities emerge where we’ll spare no effort to carve them out, extend our support to the entrepreneurship ecosystem, and position Egypt as a leading technology hub for both offshoring businesses and innovative startups.”
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