The way innovation is improving various sectors is quite unbelievable and Primo Toys today officially rolled out an initiative that could really make it much easier for kids to know how to code. Today, the startup began online and retail sales of its latest educational product, the Cubetto, a programmable wooden robot for kids as young as 3.
The London startup that is backed by Randi Zuckerberg, is providing a screen-free way to teach coding basics to kids who can’t yet read or write. Currently selling for $225, the new Cubetto kit includes a wooden, cube-shaped robot on wheels, a wooden game board and blocks that fit onto it, a mat where the robot can roll around, and an activity book.
Each block in the Cubetto kit represents a command you’d find in a simple programming language like LOGO, such as forward, right or left, and function. Media report revealed that kids place the blocks on the game board to create, if not really write, a program that moves the robot around different obstacles they can arrange on the mat.
Primo Toys’ CEO Filippo Yacob said the new edition Cubetto has been in development since 2015.
“We merge educational principals borrowed from Montessori learning, and combine them with skills that are very 21st Century, like coding.”
Today Primo Toys is selling its Cubetto to families, but it will also be demonstrating it and selling to early learning centers, pre-schools and school districts around the world, Yacob said.