Chisco Transport Nigeria has gone into a partnership with top industry leaders to bring about digitization of road transport in Nigeria. At a press briefing held at one of Chisco group subsidiaries, Villa Angelia Boutique Hotel in Victoria Island, top executives of Zenith Bank Plc, Diamond Bank, Interswitch, Coscharis ,Tecno Mobile and Cool FM were present to grace the occasion.
Present at this occasion were the MD of Chisco, Moses Chukwuka; Special Adviser to the chairman of Chisco Group, Wunmi Ogunbiyi; GM Ebusiness and Card Services at Zenith Bank Plc, Abiola Babarinde; GM Marketing and Corporate Communications at Coscharis, Mrs Titilola Shogaolu; Group Head, Social Systems and Services, Jesse Oguntimehin; Marketing Manager at Tecno Mobile.
Top on the agenda of this press brief was to enlighten Nigerians on the new direction of the brand and the launch of their loyalty club. Agabah, a unique transport and logistics solution platform is responsible for the digitization of this great brand. Zenith Bank’s effective and efficient Global Pay and Internet Banking will be deployed to receive payments.
A Loyalty campaign tagged “Chisco Rides and Rewards” Quarterly promo was also launched. The Promo comes with a reward ; a brand new MG3 series car from Coscharis Motors which will be awarded as a star prize to the winner. This promo will run every quarter as a reward to frequent travellers who book online only. To book a trip and get a chance to win a car, go to www.chiscotransport.com.ng
The road transport industry in Nigeria has witnessed a major turnaround in recent times with the advent of online bookings and incentives to travellers.
Chisco was established in 1978 by Chief Dr. Chidi Anyaegbu (MFR) to carry on the business of auto part retailing which later evolved into a leading transporter and brand diversified to deliver excellence in end to end passenger transportation/integrated logistics with ancillary service offerings that cut across Real Estate (development/management), Hospitality (Hotel & Accommodation), Oil & Gas (product development/distribution), Auto parts Dealership etc.
The Chisco brand is riding on three pillars to drive its growth which includes empowerment, positive engagement and specialized services.