“Innovation has many faces, from incremental changes in existing products to entirely new offerings for customers. Companies also use knowledge new to the organization to increase efficiency, ensure regulatory compliance, improve sustainability, and boost profits. But whatever form innovation takes, its goal is clear to successful organizations: to create value from ideas, whether those ideas are new to the world or new to a particular company.” – Boston Consulting Group (BCG)
The Boston Consulting Group has just released its report of “The Most Innovative Companies 2012”. This report presents the results of surveys conducted to analyse the state of Innovation across regions and industries. These surveys of more than 1,500 senior executives allow comparisons over time. They capture executives’ views of their own innovation plans and also their opinions of other companies’ innovation track records.
Among the many indicators of the current and future robustness of the innovation environment, two of the most critical include the relative priority of innovation and the outlook for increased innovation spending over the coming year. This year’s survey finds these two metrics at their highest levels in more than five years.
The tech and telecom industry continued to dominate the top-ten most innovative companies list, taking seven out of ten places. Many of these companies have demonstrated impressive staying power in the top rankings:
- Apple has been number one every year since 2005.
- Google has been number two every year since 2006.
- Microsoft has been in the top ten every year since 2005.
- IBM and Sony have been in the top ten nearly every year since 2005.
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