Bolt Kenya, mirroring a recent decision by its main competitor Uber, has announced a 10% fare increase. This move comes in response to growing concerns from drivers demanding better compensation and working conditions.
The fare hike, which is effective immediately, is intended to address the rising cost of living and ensure that drivers are able to earn a sustainable income. Bolt Kenya has emphasised its commitment to supporting its driver-partners, who are essential to the company’s operations.
This decision follows a week-long protest by drivers who expressed their dissatisfaction with the current fare structure. The drivers argued that the existing rates were not sufficient to cover their expenses, including fuel, maintenance, and living costs.
Recall Uber Kenya had previously implemented a similar fare increase, raising prices across all ride categories. This move was aimed at appeasing drivers who had initiated a strike and begun setting their own rates. The company justified the fare adjustment by stating that it was necessary to balance the interests of drivers and passengers.
Imran Manji, the head of Uber in East Africa, explained that the fare increases were implemented to ensure that drivers could earn a sustainable income while using the Uber app and maintaining affordability for passengers. He stated, “Uber has made these pricing updates to ensure that drivers continue to have the opportunity to maximise their earnings while driving on the Uber app and at the same time, remaining at an affordable price point for riders.”
The fare increases by both Bolt and Uber are likely to have a significant impact on passengers, who will now pay more for their rides. However, the companies argue that the adjustments are necessary to maintain a fair and sustainable operating environment for both drivers and passengers.
As the ride-hailing industry continues to evolve in Kenya, it remains to be seen how these fare increases will affect the market and the overall satisfaction of both drivers and passengers.
