Author: Alex Eze

Innovation in African fashion is often associated with technology, new materials, or emerging business models. Yet some of the most transformative shifts on the continent are happening in places far more organic. In backrooms, shared studios, converted warehouses, and rooftops, fashion collectives and creative communities are rewriting the rules of…

For decades, the made-to-measure tradition has been one of Africa’s quiet superpowers. While the global North leaned into fast fashion and mass production, Africans relied on tailors, community experts who could turn vision into garment with a few measurements, a pattern book, and an industrial sewing machine humming in the…