Coca-Cola HBC is looking to partner with startups to find the next viable, scalable packaging and packaging collection technologies.
According to Zoran Bogdanovic CEO, Coca-Cola HBC, “as a recognized leader in sustainability, we are looking to continually raise the bar to ensure that we support the socio-economic development of our communities and make a positive environmental impact.”
So Coca-Cola has launched a Sustainability Challenge to identify startups active in the area of packaging recovery and primary and secondary sustainable packaging.
Coca-Cola is looking for solutions in two areas:
- Collection: Innovative solutions to help accelerate packaging collection rates, while driving consumer engagement. These solutions should be economically efficient, scalable across multiple geographies and complement existing public infrastructure.
- Primary and Secondary Packaging : New solutions for primary and secondary packaging that could be appealing to consumers, have a more efficient environmental footprint vs existing “conventional” packaging types, be economically viable and have potential for scale.
The best proposed solution to the Challenge will receive a monetary prize of 100.000 euros which will be awarded and paid by Coca-Cola HBC.
The top twenty entries selected shall be invited to an on-line screening interview. Ten participants shall be invited to pitch in a virtual Selection Day Workshop. Three to five finalists will be selected and may be invited to participate in a physical or virtual Demo Day. One participant will be selected as the best proposed solution to the Challenge and will be awarded the 100.000 euros prize.
Any startup or technology company with an idea past the MVP stage can apply.
Click here to get more information about the challenge and click here to apply
Deadline for submission is February 18, 2022
