Apple Unveils Its 2018 Christmas Advert Tagged ‘Sway’

It is that time of the year where global companies begin to release their much-anticipated adverts. It seems Apple is the first among the tech giants to unveil its Christmas unveil its 2018 Christmas Ad.

https://m.youtube.com/watch?t=15s&v=1lGHZ5NMHRY

The ad displays both the iPhone X and the AirPods, featuring a woman (Lauren Yatango-Grant) dancing through a snowy city to the song “Palace” by Sam Smith.

She runs into a partner (Christopher Grant), imagines sharing an AirPod with him, and the two of them go on to briefly fall in love before returning to reality where they pass by each other in the street.