Al Jazeera Media Network has released a new audio app targeted at users in low-bandwidth regions. The app gives them access to live audio stream of the Al Jazeera TV broadcast on their devices.
According to Al Jazeera, with the new service, it will be able to reach new audiences where low internet speeds limit access to video. The primary markets being targeted are Africa, the Middle East, and South-East Asia.
Ibrahim Hamid, director of Enterprise and Digital Platforms at Al Jazeera Media Network, says, “The launch of our Al Jazeera audio streaming service will give new audiences the ability to listen to the live broadcast of our English and Arabic channels. This service adds to our commitment of developing compelling digital experiences for those in areas with low-bandwidth Internet connections in markets such as Africa and South-East Asia.”
Samir Ibrahim, director of Distribution and Sales, adds, “We are very excited to be bringing our content on an audio platform, so we can reach new audiences where low Internet speeds limit access to video. The Al Jazeera brand continues to expand into the digital sphere. At Al Jazeera, we continue to explore new and innovative ways to enhance our content consumption through a variety of ways. This announcement is another opportunity to strengthen our digital footprint and continue in our commitment to bringing access to Al Jazeera content across new platforms.”
