Mike Ezuruoye, Airtel CEO, Segun Ogunsanya & Half Dollar at the “Come Alive” Launch |
In a bid to attract the Nigerian youths and the young at heart, Airtel Nigeria has launched a new campaign tagged “Come Alive”.
Airtel says that the new campaign summarizes its brand promise of empowering Nigerians to realize their full potentials and dreams, enabling youth and the young-at-heart to come alive and to stay in touch with their family, loved ones and friends with the latest and most innovative mobile Internet and digital value offerings.
Speaking at the campaign event launch, the CEO Mr Segun Ogunsanya said that the company was committed to empowering young Nigerians with the latest and most innovative package and exciting digital experience.
According to the MD, “We have come a long way in preparing for this moment that Nigerians can be proud of. As a youth-focused, mobile Internet network, actualizing dreams can only be more realistic with us.”
A new TV commercial for the campaign featuring Nollywood actor & Airtel’s ‘Come Alive’ Ambassador, Mike Ezuruoye and artiste, half dollar, was also unveiled to the public.