JUMIA, Nigeria’s #1 online retailer celebrates one year anniversary. In June 2012, JUMIA started the largest ecommerce website in the country. Twelve months later, the company has served over half a million customers – changing the way people shop in Nigeria. This has made in less than 1 year, JUMIA the 4th most visited Nigerian website: www.jumia.com.ng.
Recently, JUMIA secured with its affiliated companies a further $35M in funding from MILLICOM. This funding comes in addition to recent investments from J.P. Morgan and Summit Partners. The funding, which represents the largest investment in a Nigerian eCommerce startup, allows Jumia to continue its rapid growth and serve even more customers across Nigeria. Concurrently, JUMIA announced its move to a new 90,000 sqft warehouse in Lagos which will house 500 employees and create the largest ecommerce campus in West Africa.
JUMIA’s anniversary will be celebrated with a first anniversary e-commerce conference, various fashion events, special discounts, new partnerships, new changes to its website and the education campaign “delivering smiles”.
For their 1st anniversary JUMIA carries out two activities themed “delivering smiles”.
1. In June, JUMIA will donate one book to a child in partner schools, for every book bought on JUMIA. In addition, JUMIA will visit schools with the ‘1 Child 1 Book’ foundation and the CSR co-sponsor DHL to give out books to less privileged pupils.
2. JUMIA will team up with ACE Africa Charity, www.aceafricacharity.org and sell its ACE wrist bands. All returns will go to the charity. JUMIA will also promote ACE to their half a million social media followers.
Additionally, JUMIA announced today its partnership with Mastercard to use MasterCard’s Internet Gateway Service to make credit card payments safer and easier. The Company announced further exclusive partnerships with Dell, Intel and Nokia, among others offering special prices and exclusive products.