Nigeria’s largest telecoms company MTN has re-launched its TruTalk package and has upgraded its family and friends feature.
According to the network, subscribers on this package can make calls at half the price to as many as 11 specific friends or family members while enjoying greater value for money on an extended amount of call time.
This upgrade avails customers more talk time and an opportunity to make calls for half the rate. The value offerings provide a tariff as low as 11 kobo/sec to 11 registered numbers, eight on-net and three off-net numbers, for Family and Friends.
Bayo Adekanmbi, chief marketing officer, MTN Nigeria, said: “For us, customer satisfaction is key, which is why we are offering even more value for money by upgrading the Family and Friend feature so our customers can talk endlessly with the best 11 members of their team.
“Family and Friend allows customers to talk to 11 registered family members or friends, at a low rate of 11 kobo per minute. This tariff allows you to score great goals in your relationship, career and in life generally by providing a platform where our subscribers can share moments of bonding, conviviality and excitement in a manner that makes them better people.”
Funmi Onajide, GM, Corporate Affairs, MTN Nigeria, said “For us at MTN, the launch of these extensions to the MTN TruTalk plan is an attempt to demonstrate our understanding of the desires of the vast majority of customers. This is the desire to talk and to talk cheaper.
“Whilst it is true that this industry is gradually moving to Telco 2.0 – the focus on data and digital services – we also realise that there is a need to make it easier for people to talk. Although at the moment, data is the crown-prince, voice remains king.”
