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    Thursday, October 10

    Etisalat Nigeria introduces GEM Loyalty programme

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    By on News

    In a bid to excite its high value customers, Etisalat Nigeria has launched a new high value proposition tagged “Etisalat GEM” as it celebrated its fifth anniversary in Nigeria with a cocktail party attended by over 200 of its them last weekend at the pool side of Radisson Blu Hotel, Victoria Island, Lagos.

    This product is geared towards reducing the cost of communication for frequent travellers on the Etisalat network. 

    Customers with a minimum balance of N5,000 before travelling will receive calls for free when roaming in select destinations around the world and networks (UK – Vodafone, USA – T-Mobile, UAE – Etisalat, South Africa – Vodacom, Saudi Arabia – Mobily and Netherland – KPN.
    Acting CEO and Chief Commercial Officer at Etisalat Nigeria, Matthew Willsher informed guests at the event that though Etisalat was the last entrant in the telecommunications market in Nigeria, the company came with the obligation of providing affordable and reliable telecommunication services to Nigerians.

    “Many of you can still recall the high cost of communication when we launched in 2008. Now things have changed a great deal. Etisalat has been able to offer competitive products and services to Nigerians which have forced down the cost of keeping in touch with family, friends and business associates,” he said.

    Mr Willser stated that “Etisalat GEM”will improve customer experience on the network

    Etisalat has risen to become Nigeria’s third largest GSM operator, with a subscriber base of 16 million.
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